The rainy season is upon us once more. As temperatures drop, people also start to switch habits with the changing season. We trade our sleeveless tops for more comfortable pullovers and we acquire a taste for hot beverages to chase away the cold weather. Despite the shifting of the weather, however, one thing remains essential for all of us still—keeping hydrated.
“A lot of people think that we only need to keep properly hydrated during the hot summer months,” says Ms. Janeth Leus, Pocari Sweat’s brand manager. “They think they can go easy because they don’t sweat as much.”
This, unfortunately, is a big misconception. “Dehydration doesn’t choose a season. Even if we are not perspiring too much, we still lose water,” Ms. Leus adds.
In fact, the body fights dehydration 24 hours a day, even when we are sleeping. We lose body fluid from our skin and through our breaths so we are always fighting dehydration regardless of the weather or our physical activity.
People lose about 2.5 litres of body fluid on an average day while more active individuals lose much more. The onset of dehydration symptoms such as fatigue will occur once the body loses about 3% of its water. Headache and dizziness can start at a 4-5% fluid loss. Finally, it can be fatal once the body loses 10% of its body fluid.
“Proper rehydration is key. And when we say proper, we mean drinking the right fluids to replenish your lost water,” explains Ms. Leus.
In addition to water, the body fluid we lose also contains other electrolytes like sodium, potassium, and other ions. Quick and efficient hydration requires fluids that also contain these essential minerals.
Pocari Sweat, a refreshing and healthy drink, is one good example. Its composition contains the same electrolytes present in our body fluid so it rehydrates the body quickly and effectively. It is important to quickly replenish lost water to keep the balance between body fluid intake and loss.
Additionally, keeping hydrated also helps ward off common ailments like colds and flu during the rainy season. Drinking water helps hydrate the body and cleanses away germs and bacteria. When paired with a healthy diet and exercise, it can help the immune system combat virus and other illnesses.
Pocari Sweat’s composition is closest to that of body fluid so that it better flows through the body. By providing the right amount and combination of minerals needed by our system, individuals can perform better both physically and mentally.
POCARI SWEAT LUNAR DREAM PROJECT
With the recent discovery made that water exists in the moon, POCARI SWEAT is taking off for the lunar surface with POCARI SWEAT in powder form. We will wait expectantly—from over 380,000 kilometers away—for the day when people touch down on the lunar surface and drink POCARI SWEAT made with the moon's own water.
POCARI SWEAT is launching the Lunar Dream Project in Summer 2016. POCARI SWEAT will create the DREAM RING as a key to open the capsule that will fly to the moon with your dreams. When you touch down on the moon someday, use your DREAM RING to open the capsule to reencounter your dreams from today. We will be overjoyed if you celebrated this by drinking the included POCARI SWEAT powder by mixing it with the moon’s own water.
The goal of this project doesn’t end when the DREAM CAPSULE lands on the moon. Rather, it will signal the beginning of a new space age and inspire children to dream of space. As part of its Lunar Dream Project, POCARI SWEAT Philippines will invite 20 CLASS A Primary Schools (Elementary) from Metro Manila, Pampanga, Bulacan, Batangas and Laguna for the Moon/Solar System Exhibit Competition and School Caravan that will run from September 2015 – November 2015.