Share the Moment. Get Rewarded.
Women’s basketball is not just growing; it’s booming! The 2024 WNBA season captivated an astonishing 54.3 million unique viewers and welcomed 2.35 million fans to the stands, shattering expectations and setting the stage for an even more exciting future. At the heart of this cultural breakthrough is the New York Liberty — a team that is redefining the game.
A Force to be Reckoned With
The Liberty's electric championship run and star-studded roster have made them a defining force in the league’s meteoric rise. They are leading the WNBA in audience growth, boasting record attendance, a remarkable 250%+ increase in social engagement, and extensive coverage in prestigious outlets like The New York Times, SLAM, Forbes, and Front Office Sports.
Celebrities Courtside
The buzz surrounding the Liberty transcends sports, attracting an impressive roster of A-listers. From Pharrell Williams to Alicia Keys, Steph Curry, H.E.R., and GloRilla, even New York Governor Kathy Hochul has been seen courtside, showcasing the team’s impact beyond basketball.
Star Players
Among the standout players is Sabrina Ionescu, a three-time WNBA All-Star and Olympic gold medalist. Recently, she made history as the fastest player in the league to hit 400 three-pointers, further elevating the visibility of women’s basketball both on and off the court. This is more than just a team; it’s a cultural movement.
SNIPES: All In!
As the Official Streetwear Partner of the New York Liberty, SNIPES is fully committed to this exhilarating journey. At Barclays Center, we’ve been making bold moves with:
- Co-branded t-shirts
- Limited-edition pennants
- Interactive photo booths
- In-arena signage connecting our brand with thousands of energized fans
Snipes, a retail company that specializes in shirts, sneakers, and urban fashion. Here are some key points about Snipes:
We are proud to support the Liberty throughout the entire 2025 WNBA season, from May 16, 2025, through September 11, 2025. Our partnership amplifies our presence and engagement during this thrilling campaign.
Be Part of the Excitement!
Join us in celebrating this incredible season of women’s basketball. Connect with fellow fans, grab your exclusive SNIPES gear, and be part of the movement that is changing the game.
Let’s make history together!